Billing & Account Balance

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How does billing work?

Billing is balance-based with instant updates (under 100ms). You add funds to your account balance, and we deduct costs as messages are sent. Pricing varies by message type: SMS (single segment), MMS (with media), carrier lookup (phone validation), and 10DLC fees. All charges roll up through your organization hierarchy automatically. Only successful deliveries are charged.

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What is auto-recharge and how do I enable it?

Auto-recharge automatically adds funds to your balance when it falls below a minimum threshold. Set your minimum balance threshold and recharge amount in billing settings. When triggered, we charge your card on file and add funds to your account instantly. Auto-recharge is available for top-tier organizations (Tier 0 and 1) and prevents campaign interruptions due to insufficient funds.

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How does organization hierarchy affect billing?

When a sub-organization sends messages, all parent organizations in the hierarchy are charged based on their respective pricing tiers. For example, if Sub-Org A sends 1,000 messages, both Sub-Org A, Parent Org B, and Top-Org C all pay their tier prices. Each org sees their own balance deducted in real-time. This allows flexible billing arrangements across complex team structures.

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What happens if my balance runs out?

If your balance reaches $0, your entire organization tree is locked from sending messages until funds are added. Set up auto-recharge to prevent interruptions. You’ll receive warnings at 20%, 10%, and 5% remaining balance. Add funds manually anytime through the billing dashboard. Organizations approved for post-pay billing can be granted a credit line, letting sending continue past $0 down to the agreed credit limit. Your remaining spendable funds (balance plus available credit) appear in the header balance tooltip and on the Payment Methods page. A credit line disables auto-recharge, since post-pay organizations draw on credit rather than a card. Contact your account representative to set one up.

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What are the 10DLC registration costs?

Per brand (per candidate) setup breakdown:

1. Brand Registration: $4.50 one-time
2. Campaign Verify Token: $95 one-time (valid for the current two-year election cycle)
3. First Campaign: $30 for first 3 months, then$10/month ongoing

**Total initial cost per brand: $129.50.** Additional campaigns under the same brand:$30 for 3 months, then $10/month each. Phone numbers cost extra based on your pricing tier. Consulting firms managing multiple candidates multiply these costs by the number of brands (candidates). Registration timeline: 2 to 3 business days per brand. Toll-free numbers and toll-free message sends are billed separately at toll-free rates, visible on your pricing page. Toll-free projects skip brand and campaign registration, so none of the 10DLC fees above apply to them.

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What do AI features cost?

AI survey analysis is billed at $0.05 per analyzed reply. Only replies that fail exact answer matching are sent for analysis; exact matches stay free. You enable it per survey, so surveys without the toggle are never charged. Linc reply drafting and the Linc support assistant are included at no extra charge.

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Can I get a refund for unused balance?

Account balances do not expire and can be used anytime. Refund policies depend on your agreement terms. For most accounts, balances are non-refundable but remain available indefinitely. Contact your account manager for specific refund questions or special circumstances.